Case Study – GoldeFy

GoldeFy Sees 50K+ Pre-Mining App Order Registrations And Ranks #1 On DEXTools on Listing

MetaWise was on-boarded as a marketing partner at the early stages of the project. We offered a complete range of marketing services to help GoldeFy stand out in the market.
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About GoldeFy

GoldeFy is a decentralized Earn-While-In-Sleep (EWIS) metaverse mining game where you can buy NFT characters and NFT estate, breed new NFT characters, character enhancement, and mine resources and gems for actual profit. 


GoldeFy had to overcome the following challenges to ensure a successful Pre-Mining App release followed by an IDO launch and $GOD Token release:

  • To build a quality community of gamers and miners on social media platforms
  • To spread awareness about the Pre-Mining App and $GOD token
  • To attract KOLs and investors to back the project 

Our Strategy

  • 3-month GTM strategy
  • Search Engine Optimization
  • Campaign-specific ads 

The MetaWise Effect

GoldeFy’s token, $GOD, ranked #1 on DEXTools in just 3 months of consistent marketing execution.

How We Executed

Social Media

Led by an effective monthly content plan, social media activity on GoldeFy’s Twitter handle became consistent, resulting in high engagement rates.

Search Engine Optimization

In order to boost GoldeFy’s official website ranking in the search results, we conducted website audits and implemented on-page and off-page SEO tactics. Moreover, we posted keyword-optimized content on the website to help the project rank better.
GoldeFy Social Media Marketing by MetaWise


We ran community-centric contests on Twitter and Discord, which helped generate a good amount of engagement and resulted in new members joining GoldeFy’s community in the long run. The Pre-Mining App order crossed 50K registrations!

GoldeFy Mining App – Pre – Order Contest Management – Discord specific Viral Contest

GoldeFy Mining App – Pre-Order Contest Management. 

Discord Management and Marketing

Super Active Discord Community: All the contests and the interaction on behalf of the project led to massive community engagement. We organized 14 AMA sessions within six weeks! No wonder players and miners shared a positive outlook for the project’s IDO.

GoldeFy Discord Server set up

GoldeFy Pre-Mining App Discord Contest went viral

IDO Marketing

We planned specific marketing campaigns with each launchpad to leverage maximum exposure. Our creative team made Banner Ads for the IDO period to spread more project awareness in the market. 

High conversion Banner Ads on crypto sites

IDO & Listing

The project hype led GoldeFy to launch IDOs on eight well-known launchpads. The IDO was a great success! 

GoldeFy’s successful IDO Launch with CapitalDAO

Listed in PancakeSwap

The $GOD was successfully listed on PancakeSwap on the 18th of April. The FOMO effect was high due to consistent marketing efforts and unparalleled faith of players as well as mining communities. 

DexTools as #1 on Dextools

MetaWise has helped the GoldeFy Metaverse to reach thousands of social media users. Their proficiency when it comes to blockchain marketing is unquestionable. -Chan CEO GoldeFy

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